YouTube is finally adding one-click embeddable Subscribe buttons to offsite pages, allowing users to subscribe to a company or individual’s channel without visiting its YouTube page.
For paid channels, the Subscribe button links to the channel pages rather than automatically subscribing users, YouTube noted in a blog entry.
The move is a part of an effort to encourage users to subscribe to more channels.
“We want to help you build your channel’s audience where ever your fans are,” a YouTube spokesperson told Mashable. “Just like you’ve been able to embed your videos, now you can embed a one-click subscribe button on your site to make it easy for fans to follow you on YouTube.”
The steps to add the new feature are relatively simple. Just enter the name of the channel by clicking here. YouTube then configures a personalized code, which you can copy and paste into any content management system running a website.
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