Pew: 6% of Online Adults Use Reddit

reddit1Social news site Reddit has come a long way since the days it played second fiddle to (now mostly abandoned) Digg. According to a new report by Pew Internet, 6% of online adults in the U.S. are Reddit users.

The report is based on a telephone survey conducted in April and May 2013 among a sample of 2,252 adults, age 18 and over.

According to the report, 15% of male internet users ages 18-29 use Reddit. With men aged 30-49, this percentage drops to 8%, and 5% of women aged 18-29 say they use the site.


Reddit, which allows users to vote and thus choose which stories will appear on its front page, has grown tremendously in 2010, partly as a result of the exodus of users from Digg. The Condé Nast-owned site never looked back, reaching 2 billion pageviews in December 2011 and 3.4 billion pageviews as well as 43 million monthly active users in August 2012.

You can read the full report here.

Image courtesy of Flickr/Eva Blue


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